Three flagships or forty stores: how to split a retail budget

Three flagships or forty stores: how to split a retail budget

Three flagships or forty stores: how to split a retail budget

Three flagships or forty stores: how to split a retail budget

Cliente
Dom Pérignon
Unidad
t&trade
Sector
Wines & Spirits

Retail display production

T&T adapted an existing 2024 display cabinet for the Dom Pérignon Vintage 2015 collaboration with Takashi Murakami. The brand's crest was reworked with the artist's signature flower motif on a backlit panel, giving the piece a new identity without building a structure from scratch.

The floor-standing unit combines a lit shelf for the bottle and glassware with two rows below for individually boxed gift sets. Alongside it, T&T produced a run of 100 branded jute tote bags for the launch.

The display went live in November 2025 at Club del Gourmet, El Corte Inglés Marbella, set inside the store's glazed gourmet hall.