POS Display Design
T&T's trade unit designed a modular floor display for Hendrick's Gin's 2024 summer season. The concept builds on two existing Hendrick's summer units, replacing the header card with a larger, taller version and adding two cream storage drawers on the sides to hold backup stock at the point of sale.
The display keeps Hendrick's "Curiously Refreshing" summer artwork front and center: the wheel, flamingo and botanical illustrations sit above a teal, wood-textured base with three shelves, presenting the core gin alongside its flavored variants in one compact island unit.
The redesign was tracked in T&T's 2024 campaign log, with the piece referenced in a post published in September of that year.