POS pop-up production
T&T designed and produced the retail pop-up for Moët & Chandon Ice Imperial's collaboration with Pharrell Williams, installed on the food hall floor of El Corte Inglés Marbella. The activation pairs a branded POS counter with backlit product panels and a freestanding kiosk stand, built to carry the full bottle range within the store's existing grocery format.
The main counter uses five backlit front panels and two rear panels to frame the Pharrell campaign imagery alongside open shelving for the Ice Imperial bottles. A separate red awning stand, built as a market kiosk, extends the branding into the walkway and gives the collaboration a second, more playful presence on the shop floor.
Production included 200 branded gift bags and 200 print cards for the launch, plus a wicker gift basket and metal bottle stands at the till. The result reads as a self-contained shop-in-shop that stands out from the surrounding store while still sitting naturally within it.